{"id":4409,"date":"2025-10-14T08:09:49","date_gmt":"2025-10-14T06:09:49","guid":{"rendered":"https:\/\/www.acc.td.tdrn.dev\/case\/more-building-power-copy\/"},"modified":"2025-11-13T10:51:35","modified_gmt":"2025-11-13T09:51:35","slug":"more-building-power-copy","status":"publish","type":"td_case","link":"https:\/\/www.acc.td.tdrn.dev\/nl\/case\/more-building-power-copy\/","title":{"rendered":"Meer bouwvermogen"},"featured_media":480,"template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","inline_featured_image":false},"sector":[85],"service":[47,49,54,55],"class_list":["post-4409","td_case","type-td_case","status-publish","has-post-thumbnail","hentry","sector-retail","service-branding","service-communication","service-strategy","service-technology"],"acf":{"blocks":[{"acf_fc_layout":"block--gallery","images":[{"image":""}]},{"acf_fc_layout":"block--media","title":"","media_type":"video","image":485,"video":"vimeo","youtube":"","vimeo":"1082459713?badge=0&","autoplay":"yes","full_width":"yes","padding":false},{"acf_fc_layout":"block--media","title":"","media_type":"image","image":3646,"video":"youtube","youtube":"","vimeo":"","autoplay":"no","full_width":"yes","padding":false},{"acf_fc_layout":"block--media","title":"","media_type":"image","image":3648,"video":"youtube","youtube":"","vimeo":"","autoplay":"no","full_width":"yes","padding":false},{"acf_fc_layout":"block--media","title":"","media_type":"video","image":null,"video":"vimeo","youtube":"","vimeo":"1082461751?badge=0&","autoplay":"yes","full_width":"yes","padding":false},{"acf_fc_layout":"block--media","title":"","media_type":"image","image":3660,"video":"youtube","youtube":"","vimeo":"","autoplay":"no","full_width":"yes","padding":false},{"acf_fc_layout":"block--media","title":"","media_type":"image","image":3652,"video":"youtube","youtube":"","vimeo":"","autoplay":"no","full_width":"yes","padding":false},{"acf_fc_layout":"block--media","title":"","media_type":"image","image":3656,"video":"youtube","youtube":"","vimeo":"","autoplay":"no","full_width":"yes","padding":false},{"acf_fc_layout":"block--media","title":"","media_type":"image","image":3664,"video":"youtube","youtube":"","vimeo":"","autoplay":"no","full_width":"yes","padding":false},{"acf_fc_layout":"block--media","title":"","media_type":"image","image":3653,"video":"youtube","youtube":"","vimeo":"","autoplay":"no","full_width":"yes","padding":false}],"case_detail_client_name":"Stiho","case_detail_insight":"

Als een van de meest vertrouwde leveranciers van bouwmaterialen in Nederland is Stiho al bijna een eeuw partner van bouwprofessionals. Maar de bouwsector verandert snel: vakmensen staan onder druk, digitalisering versnelt, en de vraag naar advies, duurzaamheid en snelheid groeit.<\/p>\r\n

Als betrokken familiebedrijf wilde Stiho haar rol herdefini\u00ebren: van leverancier naar full-service partner voor bouwers. Een merk dat niet alleen materialen levert, maar bouwen makkelijker, sneller en slimmer maakt \u2013 op elk kanaal.<\/p>","case_detail_idea":"

Ter voorbereiding op het 100-jarig jubileum werkte Stiho samen met TD aan de transformatie van haar positionering, identiteit en klantervaring. De nieuwe merkpositionering Meer bouwkracht <\/em>weerspiegelt Stiho\u2019s rol als betrouwbare partner die vakmensen de tools, tijd en het vertrouwen geeft om zich te concentreren op het echte werk. De belofte Tijd voor het echte werk<\/em>\u00a0zegt het in \u00e9\u00e9n zin: Stiho regelt de rest.<\/p>\r\n

Er werd een modulair identiteitsysteem ontwikkeld rondom gestapelde lagen \u2013 een visuele metafoor voor hoe bouwen werkt. In de winkels combineert een nieuw concept duidelijke routing, persoonlijk contact en snelheid. Digitaal bieden een nieuwe webshop en app dezelfde ervaring: snel, intu\u00eftief en verbonden met bouwers. Slimme filters, actuele voorraad en projecttools maken bestellen naadloos. Een brandplatform, toolkit en workshops zorgden voor een consistente uitrol en interne afstemming.<\/p>","case_detail_result":"

Stiho staat nu op een solide fundament voor groei; klaar om nieuwe categorie\u00ebn, proposities en logistieke hubs te verkennen.<\/p>\r\n

Waar klanten Stiho ook ontmoeten \u2013 online, in de winkel of op de bouwplaats \u2013 ze ervaren \u00e9\u00e9n helder merk. De nieuwe winkelformule is overzichtelijk en mensgericht, de digitale reis persoonlijk en vlot.<\/p>\r\n

Loyaliteit en conversie stijgen: bouwers bestellen vaker, sneller en doelgerichter. Stiho is de \u00e9chte partner van de bouwer geworden \u2013 elke dag weer meer bouwkracht<\/strong> leveren.<\/p>\r\n ","case_hero_layout":"layout-12","case_hero_images":[{"media_type":"image","image":490,"video":"youtube","youtube":"","vimeo":"","autoplay":"no"},{"media_type":"video","image":489,"video":"vimeo","youtube":"","vimeo":"1132942170?h=ce963eef5f","autoplay":"yes"},{"media_type":"image","image":3641,"video":"youtube","youtube":"","vimeo":"","autoplay":"no"},{"media_type":"image","image":3662,"video":"youtube","youtube":"","vimeo":"","autoplay":"no"},{"media_type":"image","image":"","video":"youtube","youtube":"","vimeo":"","autoplay":"no"},{"media_type":"image","image":"","video":"youtube","youtube":"","vimeo":"","autoplay":"no"}],"case_quote":"\u201cBouwen draait tegenwoordig niet meer alleen om materialen; het gaat om elk proces slimmer en eenvoudiger maken. Met \u2018Meer bouwkracht\u2019 geven we professionals de ruimte om zich te concentreren op wat er \u00e9cht toe doet: het ambacht van het bouwen.\u201d","case_quote_author":"Johan van der Meer","case_quote_job_title":"Manager E-Commerce en Marketing Technologie","case_key_figures":null,"case_awards":null,"media_type":false,"image":null,"video":"youtube","youtube":"","vimeo":"","autoplay":"no"},"yoast_head":"\nMeer bouwvermogen - Total Design<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meer bouwvermogen - Total Design\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.acc.td.tdrn.dev\/nl\/case\/more-building-power-copy\/\" \/>\n<meta property=\"og:site_name\" content=\"Total Design\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/totaldesign1963\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-13T09:51:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.acc.td.tdrn.dev\/app\/uploads\/2025\/10\/Stiho_Case_V03-01-scaled.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@totaldesign1963\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.acc.td.tdrn.dev\\\/nl\\\/case\\\/more-building-power-copy\\\/\",\"url\":\"https:\\\/\\\/www.acc.td.tdrn.dev\\\/nl\\\/case\\\/more-building-power-copy\\\/\",\"name\":\"Meer bouwvermogen - 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